MICA Placements 2023 is now complete, with 100% of candidates placed. All 173 of the students who took part in the placement drive received offers from more than 70 recruiters. The highest MICA package, available in the analytics, BFSI, and consulting sectors, was INR 36 LPA. The MICA median package was INR 19 LPA, indicating an 11.11% rise over the previous year, and the average package was INR 20.09 LPA, indicating a 6% increase. With 39 offers, Analytics, BFSI & Consulting were the most popular sectors.
Table of Contents
- Here are some placement updates for Mudra Institute of Communications, Ahmedabad (MICA) for 2024:
- 100% of the spots
- Summer internship placements
- Pre-placement offers
- Here is the complete pdf report of Placement & internship year-wise:
- Key Highlights Summer Placements:
- MICA Placements 2023 Sector-wise
- MICA Placements 2023 Roles Offered
- MICA Placements Year-wise Trends
Here are some placement updates for Mudra Institute of Communications, Ahmedabad (MICA) for 2024:
100% of the spots
With an average CTC of ₹12.8L, MICA announced in April 2024 that 100% of the students in its 24th batch of the PGDM-Communications course had been placed for the final year.
Summer internship placements
The complete completion of the summer internship placement process for the 2023–2025 PGP (PGDM-C and PGDM) batch was announced by MICA in February 2024.
Pre-placement offers
The Ahmedabad Mirror revealed in June 2024 that compared to prior years, the 2024 class received over 70% more pre-placement offers.
Here is the complete pdf report of Placement & internship year-wise:
100% of the MICA Summer Internship Placements 2024 have been filled. 202 students were visited by about 70 recruiters who offered offers to them. The median stipend increased by 49.75% to INR 4.40 lakhs, while the highest and average stipends at MICA were INR 1.54 lakhs and INR 4.40 lakhs, respectively. With 51 offerings, Analytics, BFSI & Consulting emerged as the top sector.
Google, Dalmia Group, Flipkart, Cognizant, and Deloitte were a few of the leading employers.
Key Highlights Summer Placements:
PGDM/PGDM(C): 2021-23 batch
- 100% Summer Placements
- The highest stipend offered of Rs. 3.50 lacs (for 2 months)
- The average stipend was Rs.1.02 lacs.
- 67 firms participated in the placement process.
- Major recruiters included L’Oreal, ITC, Mahindra Group, Microsoft, The Coca-Cola Company, Flipkart, Google India, Nivea, Tata Consumer Products, Procter & Gamble, and Diageo.
MICA Placements 2023 Sector-wise
Sectors | Number of Offers | Highest Package | Average Package |
FMCG | 30 | INR 33,00,000 | INR 22,81,034 |
IT/ ITeS | 31 | INR 34,66,928 | INR 19,51,925 |
FMCD | 17 | INR 27,00,000 | INR 21,00,704 |
Media and Advertising | 25 | INR 21,31,404 | INR 16,36,512 |
Analytics, BFSI & Consulting | 39 | INR 36,00,000 | INR 23,04,030 |
Others | 31 | INR 28,00,000 | INR 17,54,648 |
The Analytics, BFSI & Consulting industry has the highest student enrollment and the highest package offered within it.
MICA Placements 2023 Roles Offered
The roles available at MICA Ahmedabad Placements 2023 are shown in the table below:
Account Manager | Associate Marketing Manager | Brand Manager | Campaign Management |
Content Marketing Manager | Corporate Communication | Customer Success Manager | Digital Marketing & SEO Manager |
Growth Marketing Manager | Loyalty Marketing Analyst | Management Trainee | Procurement Management |
Product Manager | Product Marketing Analyst | Program Management Lead | Sales management Trainee |
Segmentation & Revenue Management | Senior Sales Executive | Social Media Manager | Sports Marketing |
MICA Placements Year-wise Trends
The following graph shows the MICA Ahmedabad Placements year-over-year trends:
Particulars | 2022-23 | 2021-22 | 2020-2021 | 2019-20 | 2018-19 |
No. of Students placed | 173 | 208 | 206 | 179 | 180 |
Percentage of Students placed | 100% | 100% | 100% | 100% | 100% |
Highest CTC | INR 36 LPA | INR 57.51 LPA | INR 49.75 LPA | INR 58.2 LPA | INR 58.2 LPA |
Average CTC | INR 20.09 LPA | INR 19 LPA | INR 14.01 LPA | INR 13.9 LPA | INR 12.8 LPA |
Top Sector | Analytics, BFSI & Consulting | IT / ITES | IT/ITES | IT/ITES/E-Commerce, | IT/ITES |
Every year, MICA keeps its placement record at 100%. Placements 2023 has seen a rise in the average CTC but a decline in the highest CTC.
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